How having a sense of purpose is key to a positive culture

Leaders say maintaining a positive culture is their highest priority with working from home or in a hybrid model. That is the key finding from my poll about the main challenge leaders face at the moment. Creating a positive culture is not just a feel-good thing, though. Research suggests employee wellbeing is linked with a positive culture and it could be a key factor in retaining talented people.

To understand more about the topic, I surveyed people’s views about the key ingredient of a positive culture for working from home/hybrid model? 🙋‍♀️

The results of the poll (in percentages) are: 

✴️ Offering kindness/compassion 22%

✴️ Expressing gratitude 15%

✴️ Inspiring one another 25%

✴️ Having a sense of purpose 37%

Here is the flavour of some comments about creating a positive culture.

“These are tough days. I think having the kindness and compassion for each other is of paramount importance!”

“For me, it’s expressing gratitude. I like expressing my gratitude towards my team and even to my clients….”

“I would choose all, but I chose inspiring one another since sometimes we need a push to keep the motivation.”

“For me, all the points are important for a positive work culture in a hybrid/WFH model. However, everything begins with having a sense of purpose. It drives us to find sense in the work that we do and keeps us focused and feeling innovative and committed in our job roles.”

It is not only good business for organisations to be purpose-driven, but it can also help employees connect with their work. Interestingly, it could be an important contributor to retaining key talent. A McKinsey study, “Help your employees find purpose—or watch them leave,” found nearly two-thirds of US-based employees surveyed said that COVID-19 has caused them to reflect on their purpose in life. And nearly half said that they are reconsidering the kind of work they do because of the pandemic. Millennials were three times more likely than others to say that they were re-evaluating work.

🙋 I would love to hear your views. What does being purpose-driven mean to you? 🙋‍♀️

Best regards, Brian